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Red Bull - Does It Make You Fly?

Red Bull - Does It Make You Fly?

When one thinks about energy drinks, Red Bull is the first product which comes to your mind. So what is it that makes this drink so popular? Why is it sitting at the top of the energy drink mountain? Well, for one thing, it had a strong first product advantage; it pretty much started the energy drink sector. The drink is based on an original 1962 blend from Thailand known as "Krating Daeng", but eventually was reformulated in Austria and released in 1987. It was originally devised as a "pep drink" and quickly found popularity with those who needed to stay up late. Hence the slogan "Red Bull, Gives You Wings".

There are 2 types of Red Bull products. There is a regular version and the other is the sugar free version (although the sugar free version hasn't taken off when compared to the original drink). Exactly what makes up a can of Red Bull? The ingredient list reads carbonated water, sucrose, glucose, sodium citrate, taurine, glucuronolactone, caffeine, inositol, niacinaminde, calcium-pantothenate, pyridoxine HCL, vitamin B12, natural and artificial flavours and colours.